Newsworthy
Press Kit
Media Contact
Gigi de Young
True North Brand Group
E: gigi@truenorthpr.com
T: (920) 850-3046
F: (866) 681-1207
May 2008
4-6: Sable WaterOptics go to Avia Wildflower Triathalon in California.
April 2008
15: Sable WaterOptics hit the O List in Oprah Magazine. Grab a copy at a newsstand near you!
11-13: Visit us at Vision Expo East, Booth 4145!
February 2008
6: The Subaru Triathlon Series welcomes Sable WaterOptics as a Swim Course sponsor for the 2008 season.
5: See Worthy Inc. US and Canadian distributor of Sable® WaterOptics products, announces expansion of their US nationwide sales force to meet the company’s expected growth.
November 2007
1: New York Times style article calls Sable
"a clear overall winner" and "the most comfortable"!
See us in the US Masters Swimming Christmas catalog
October 2007
18-19: See Worthy sponsors--alongside Carl Zeiss, Essilor, Hoya, Seiko, and others--Harbor University 2007 in Traverse City, Michigan. Congratulations to prize winners Elizabeth Eadie, Christine Olsen, and Katie Hand!
10-11: See Worthy launches Sable WaterOptics Mirrored 101s at Bioguard Dealer Mart in Atlanta, GA.
4-6: See Worthy introduces Sable WaterOptics Mirrored 101s at International Vision Expo West in Las Vegas, September 26-29. Those who came to the booth, thanks for coming by!
May 2007
20: The SPORTING GOODS Manufacturers Assocation presents Sable WaterOptics along with several other innovative sports products on the Fox News Channel's show "Fox and Friends". "Fox and Friends" is a daily, national morning show that focuses on national international news, politics, sports, weather, and special guests.
18: See Worthy Inc. showcases Sable WaterOptics at Trendcast 2007, Sports Club Lounge, Rockefeller Plaza.
12-14: Thanks for coming to see us at Midwest Vision Congress & Expo in Chicago!
April 2007
14: See Worthy brings Sable WaterOptics to Your Eyes University (by Cherry Optical), Dearborn, MI
See Worthy Inc. has linked with Luzerne Optical Laboratories to provide both prescription and nonprescription swim goggles to Luzerne’s line of eyecare products and lab services.
Click here for the full press release.
March 2007
Sable WaterOptics in Swimming World Lane 9 news!
23-25: Thanks to all who visited us at Vision Expo East in New York!
February 2007
See us in the February 19 issue of Vision Monday!
December 2006
See Worthy Inc. reaches agreement with Quest Optical Specialty Lab to promote its premium, prescription water eye-wear--Sable WaterOptics-to optical laboratories and E.C.P.'s across the country. Quest Optical will lend their specialty expertise to provide solutions for needs outside of Sable's standard range of prescription lenses. Click here for the full press release.
November 2006
November / December issue of Vision Care Product News features Sable WaterOptics in the Eyewear & Sunwear New Product Gallery.
9-11: Thanks for visiting us at OLA 2006 in Orlando, Florida,
October 2006
Our RS922 Sable WaterOptics are now available in blue and black through Hedonics Catalogue.
September 2006
Find us in the September issue of Sporting Goods Business Magazine!
14-16: Thank you to all who came to see us at International Expo West in Las Vegas, NV.
July 2006
Health Magazine spotlights Sable WaterOptics in a feature on eyewear.
May 2006
11-13: See Worthy enjoyed an enthusiastic response at the Midwest Vision Expo in Chicago. Congratulations to the winner of our DVD draw!
See Worthy is now a member of the Vision Council of America (VCA).